Using a selection of Paid Social and Search Engine Advertising, a host of campaigns were created with the sole target of driving targeted and highly converting traffic to specific landing pages, with the end goal of obtaining data from the online user when they sign up for a free valuation (lead generation). After creating a variety of campaign led content calendars, Geo targeted audiences were built within Facebook, ensuring that any promoted piece of content boosted by us was only hitting the screens of the right user. 


Additionally, extensive keyword research and organisation was undertaken in order to carefully select what Google search phrases were likely to produce the highest converting traffic. From here, a full account and campaign build was completed with the adverts fully fleshed out and continuously optimised.